AUDIO TO OFFER ATTRACTIVE NEW PRICES
TN, January 3, 2011 — As part of an ongoing strategy
to make its products more accessible and reach an even wider audience,
Waves is announcing that they
have released new, attractive pricing across their entire product
line. This latest move joins the company’s other promotional
activities such as free live events and online webinars which
bring leading producers and engineers directly to the audio community.
an era when hit singles and award-winning recordings are being
created anywhere and everywhere, beginning January 2011, Waves
is announcing price changes that are at an average of 40% lower
then the 2010 price list MSRP. The freedom offered by today’s
technology opens up a new world of unlimited creative possibilities
and Waves is proud to be part of that world.
a market where innovation and creativity are a top priority, Waves
continues to develop progressive sales and marketing strategies
targeting new musicians, engineers and producers looking for additional
tools to fuel their creative process,” stated Mick Olesh,
Waves Executive VP, Sales and Marketing. “With our new pricing
structure, our goal is to make our award-winning products accessible
to a wider segment of the market looking for audio solutions with
unparalleled sonic quality.”
For more information, please visit www.waves.com.
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Waves is a leading provider of audio DSP solutions for professional,
broadcast, and consumer electronics audio markets. Waves has over
15 years of expertise in the development of psycho-acoustic signal
processing algorithms that leverage knowledge on the human perception
of hearing to radically improve perceived sound quality. Waves’
award-winning processors are utilized to improve sound quality
in the creation of hit records, major motion pictures, and popular
video games worldwide. Waves offers computer software solutions
as well as hardware plus software solutions for the professional
and broadcast markets. Under its Maxx brand, Waves offers semiconductor
and licensable algorithms for consumer electronics applications.
Waves’ Maxx technologies dramatically enhance audio performance
and are used by industry leaders such as Sony, Sanyo, JVC, Toshiba,
and many others. For more information, visit the Waves web site
other product names and trademarks are the property of their respective
owners, which are in no way associated or affiliated with Waves.