PRESS RELEASE
Contact: Neilson/Clyne
Tel: (615) 662-1616
Fax: (615) 662-1636FOR IMMEDIATE RELEASE
ACCLAIMED MIXER CHRIS LORD-ALGE’S SSL SETTINGS NOW AVAILABLE AS PART OF WAVES’ REMARKABLE NEW SSL BUNDLE
— GRAMMY® Award-winning mixer of Green Day, Sheryl Crow and
dozens of multi-platinum artists offers presets of his hit-making SSL console EQ and
dynamic settings as part of the new Waves SSL 4000 Collection plug-in bundle —KNOXVILLE, TN, July 12, 2006 — Waves LTD., the world’s leading innovator of audio signal processing tools, has partnered with GRAMMY® Award-winning mixer Chris Lord-Alge in developing signature presets for the Waves SSL 4000 Collection, a bundle of plug-ins that precisely recreate the sonics of the legendary Solid State Logic® 4000 series recording console.
The equalization and dynamic parameter presets that Chris Lord-Alge uses to create multi-platinum hits for artists including Green Day, Sheryl Crow, Hoobastank, Tim McGraw, Audioslave, Brian Setzer, Eric Clapton and dozens of others, are now available as part of the SSL 4000 Collection. These include the exact same settings — for vocals, guitar, bass, drums, strings and brass — that Chris has used on hit after hit, providing Waves users with an unprecedented degree of insight into how this renowned mixer approaches equalization and dynamics.
“I literally copied my settings off the desk for the Waves bundle, and when it came back it was incredible how exactly it matched what I do,” explains Lord-Alge. “Mike Fradis, Waves’ plug-in guru, came here to my studio in Los Angeles. He is very intuitive and he had already nailed the SSL 4000 sonics precisely. That’s what they added my presets to and since I love the way the Waves’ stuff sounds, I find that I can use my own plug-in presets as starting points on mixes. When I mix I come out of Pro Tools® and transfer to a Sony 3348 digital tape deck, because I think that sounds best. The number of tracks is limited to 48, but I might have 200 tracks from Pro Tools, so I create premixes. In mixing, it’s not about the size of the console but rather it’s about the prep work. And the Waves SSL 4000 Collection lets me have my own settings for various tracks ready to go at the touch of a button. It’s almost like having another 48 channels of SSL linked to the mix. Waves did such a great job on this.”
Developed under license from Solid State Logic, the Waves SSL 4000 Collection includes three meticulously modeled plug-ins based on the legendary SSL 4000 Series: the SSL
E-Channel, SSL G-Master Buss Compressor and SSL G-Equalizer. Waves engineers spent more than a year analyzing and modeling the distinctive sonic characteristics of SL 4000 factory reference consoles and components provided by Solid State Logic. The Waves plug-ins sound so close to the original consoles, even experts who work with SSL boards day in and day out can’t tell the difference. The Chris Lord-Alge preset plug-in update requires a previous installation of the Waves SSL 4000 Collection version 1.1. In the words of Chris Lord-Alge, whose intimate knowledge of the SSL console is virtually unmatched, “I'm proud to share my secret presets with SSL 4000 users. Waves SSL models are the best I’ve ever heard.Chris Lord-Alge is known for his technical talent when mixing a record and his passion for music, his sense of humor, and his highly personal approach to the mixing process. And it’s a family affair — along with his brother, Tom, Chris has become a mixer to rock & roll royalty: their combined credits are a virtual pantheon of hits from the past 20 years. “It’s in our blood,” says Chris. “We have the gene.” Chris grew up in New Jersey, the son of musical parents. At an early age, his mother got him an apprenticeship at H&L Studio. According to Chris, the moment he stepped in the studio, he was hooked. As his success grew over the years, he began producing as well as mixing. After producing several albums, including classics by Joe Cocker and Peter Frampton, Chris realized he just wanted to mix: “And what Waves has managed to accomplish with the SSL 4000 Collection is incredible,” he adds. “It really helps me as a mixer.”
…end 634 wordsAbout Waves Ltd.:
Waves is a leading provider of audio DSP solutions for professional, broadcast, and consumer electronics audio markets. Waves has ten years of expertise in the development of psycho-acoustic signal processing algorithms that leverage knowledge on the human perception of hearing to radically improve perceived sound quality. Waves’ award-winning processors are utilized to improve sound quality in the creation of the world’s most popular music, movie soundtracks, and multimedia titles. Waves offers computer software solutions and hardware plus software solutions for the professional and broadcast markets. Waves also offers semiconductor with embedded software solutions under the Maxx brand for the consumer electronics audio applications. Waves’ Maxx technology dramatically enhances audio performance in consumer applications and has been licensed to several leading companies, including Motorola and Microsoft. For more information, visit the Waves web site at http://www.waves.com.Waves Contacts:
North America Offices:
Waves, Inc., 306 West Depot Avenue, Suite 100, Knoxville, TN 37917;
Tel: 865-909-9200, Fax: 865-909-9245, Email: info@waves.com, Web: http://www.waves.comCorporate Headquarters Israel:
Waves Ltd., Azrieli Center, The Triangle Tower, 32nd Floor, 132 Derech Petach-Tikva,
Tel-Aviv 67027, Israel; Tel: 972-3-608-4000, Fax: 972-3-608-4056, Email: info@waves.com,
Web: http://www.waves.comWaves Public Relations:
Neilson/Clyne, Inc., 169-B Belle Forest Circle, Nashville, TN 37221;
Tel: 615-662-1616, Fax: 615-662-1636, Email: rclyne@neilsonclyne.com,
Web: http://www.neilsonclyne.com
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