PRESS RELEASE
Contact: Neilson/Clyne
Tel: (615) 662-1616
Fax: (615) 662-1636
FOR IMMEDIATE RELEASE
WAVES TEAMS WITH PRS GUITARS
TO DEVELOP GUITAR SYSTEM FOR DAWs
— GTR™ system sets the standard for guitar/DAW interfacing
and processing —
119th AES CONVENTION, NEW YORK, NY, October 7, 2005
— Although software that emulates guitar amps and effects is available
from several companies, most recording professionals still find it a
challenge to get truly high quality sound from a guitar plugged directly
into a digital audio workstation (DAW).
Meeting this challenge is Waves’ goal with the new
Waves GTR™ (Guitar Tool Rack) system. Designed in association
with Paul Reed Smith Guitars, the system’s aim is to give engineers,
producers, and session guitarists a new choice that offers entirely
professional results.
Waves GTR is a three-part integrated hardware/software
solution:
• The Waves/PRS Guitar Interface, a hardware guitar
impedance and level matching unit.
• Waves Amp, a plug-in which offers 7 emulated amps
of different drive levels (from super clean to saturated distortion),
multiple speaker cabinets (2 of which can be played at once, with pan
and phase reverse options), and 6 emulated microphones (with different
placement options on 1 or 2 cabinets simultaneously).
• Waves Stomp, a plug-in featuring 23 classic and
new guitar effects intuitively employed using a virtual PedalBoard and
controllable in real time using a MIDI controller, along with Waves
Tuner, a plug-in that allows for alternate as well as standard guitar
tunings.
To perfect the sound and features of the Waves GTR system,
Waves engineers worked with Paul Reed Smith, founder of PRS Guitars,
and the PRS team for nearly two years. Smith brought his hand-picked
boutique and vintage amps to Waves headquarters in Tel Aviv and personally
adjusted the tone during the sampling process.
“Everyone wants to play into a computer and get
a good guitar tone,” says Smith. “There is a deep need in
the industry for this. Once I came to work here at Waves, I was astounded
at the software they had developed to sample guitar amplifiers. I have
never seen or heard anything like it.”
Each component in the Waves GTR system contributes to
achieving this new level of performance:
The Waves/PRS Guitar Interface: An electric guitar produces
a high impedance signal with an extremely wide range of frequencies
and dynamics, while recording systems rarely offer guitar-compatible
inputs. This mismatch isn’t addressed by most amp modeling software,
and the result can be an irretrievable tone loss before the signal can
even be processed.
The Waves/PRS Guitar Interface retains full dynamics and
fidelity while transforming the signal to a low impedance, balanced
signal that connects directly to the analog-to-digital converter. An
extremely transparent preamplifier circuit allows levels to be matched
to differing pickups, from humbuckers to single coils. Outputs are at
microphone or line levels, and balanced or unbalanced on XLR and 1/4"
TS jack respectively. A 3-LED indicator shows signal present, nominal
level when lit occasionally (showing that the best balance between level
and S/N ratio is being delivered) and over.
Waves Amp Software: Waves Amp was developed using entirely
new, proprietary methods to sample amplifiers, cabinets and microphone
positions. Amp sounds are presented logically, categorized by drive
level, providing a faster, more effective way to get the desired tone
(Direct, Clean, Edgy, Drive, Crunch, Hot and Modern). Bass, Middle,
Treble and Presence knobs provide interactive tone-shaping controls
specifically tuned for each amp model. The Drive control is normalized,
so Drive can be adjusted for tone without readjusting output gain. Several
cabinets are available, and two can be played at once; pan controls
allow for blending and/or panning in stereo; phase switches for each
cabinet provide more tonal options. Six emulated microphones are offered,
and each can be placed on or off axis, even on one cabinet if desired.
Waves Stomp software: 23 guitar effects are offered using
a virtual PedalBoard which allows Stomps to be chosen and connected
in any desired order with drag and drop ease. Stomps are mono, mono-to-stereo
and stereo as appropriate and come in four flavors:
• Distortion: Overdrive, Distortion, Fuzz, Buzz
and Metal
• Modulation: Flanger, Vibrolo, Panner (based on
Waves MondoMod effect), Phaser, Octaver, WahWah, Chorus, Doubler and
Pitcher (auto harmony generator).
• Spatial: Delay, Reverb, Spring Reverb and Lay-D
(reverse and pitch-shifted delay)
• Basic: Gate/Comp, Compressor, Gate, Tone and EQ.
Most Stomps can be synced to the host BPM. All Stomps
have extensive MIDI control options, including continuous real time
operation using a MIDI controller (for wah-wah effects, for example).
The GTR system is completed by Waves Tuner, which offers
standard and alternate tunings.
Waves GTR is compatible with both Native and TDM systems
and includes the Waves/PRS hardware interface, Waves Amp software and
Waves Stomp software all in one package. U.S. MSRP for Waves GTR is
$600 Native, $1,200 TDM.
A DVD is available which includes a video that explains
the GTR's features, a brief explanation of the Guitar Interface by Paul
Reed Smith, and demo GTR software. Customers may visit www.waves.com
and fill out the request form to have the DVD mailed to them. Waves
is also launching a dedicated GTR website at www.wavesGTR.com.
...ends 813 words
About Waves Ltd.:
Waves is a leading provider of audio DSP solutions for professional,
broadcast, and consumer electronics audio markets. Waves has ten years
of expertise in the development of psycho-acoustic signal processing
algorithms that leverage knowledge on the human perception of hearing
to radically improve perceived sound quality. Waves’ award-winning
processors are utilized to improve sound quality in the creation of
the world’s most popular music, movie soundtracks, and multimedia
titles. Waves offers computer software solutions and hardware plus software
solutions for the professional and broadcast markets. Waves also offers
semiconductor with embedded software solutions under the Maxx brand
for the consumer electronics audio applications. Waves’ Maxx technology
dramatically enhances audio performance in consumer applications and
has been licensed to several leading companies, including Motorola and
Microsoft. For more information, visit the Waves web site at http://www.waves.com.
Other company and product names may be trademarks of the
respective companies with which they are associated.
Waves Contacts:
North America Offices:
Waves, Inc., 306 West Depot Avenue, Suite 100, Knoxville, TN 37917;
Tel: 865-909-9200, Fax: 865-909-9245, Email: info@waves.com,
Web: http://www.waves.com
Corporate Headquarters Israel:
Waves Ltd., Azrieli Center, The Triangle Tower, 32nd Floor, 132 Derech
Petach-Tikva,
Tel-Aviv 67027, Israel; Tel: 972-3-608-4000, Fax: 972-3-608-4056, Email:
info@waves.com,
Web: http://www.waves.com
Waves Public Relations:
Neilson/Clyne, Inc., 169-B Belle Forest Circle, Nashville, TN 37221;
Tel: 615-662-1616, Fax: 615-662-1636, Email: rclyne@neilsonclyne.com,
Web: http://www.neilsonclyne.com