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PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
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FOR IMMEDIATE RELEASE

Genelec monitors make work “exponentially easier” for Dave Eringa

NATICK, MA, August 4, 2021 — British engineer and producer Dave Eringa has invested in a pair of Genelec 8351B three-way coaxial Smart Active Monitors from “The Ones” series, after relying on his previous monitors for more than two decades. As a result, Eringa – whose clients include The Manic Street Preachers, Kylie Minogue and Ocean Colour Scene – feels that he is now “doing better mixes.” “I was doing an album with Roger Daltrey in Metropolis Studios, with mixes done by Michael Brauer, and they had just got the new Genelecs in,” recalled Eringa. “When we got the mix ready and played it on them and turned it up, I said, ‘Oh my goodness, these sound amazing!’ and that’s what started my ‘I’m going to need to do this’ kind of thinking! I thought I knew what to expect, but then when I heard them, I thought, ‘this is a whole different game – this is brilliant!’ I could hear everything so pinpoint and clear, and the bottom end was just so solid. I was definitely ‘in’ from the first listen.” While hearing them in Metropolis was a positive first experience, bringing them in to his own Electric Daveyland studio would be a different matter. “I’m lucky enough to be friends with Andy Bensley from Genelec, and he came here and set them up properly for me with the GLM calibration software,” explained Eringa. “He was like, ‘let’s see what your old monitors are doing,’ and you could tell he was definitely surprised by how flat they were. I think he thought ‘we’ve got a bit of a challenge here’, but he just blew them out of the water, obviously. Andy seems to think that in this room, these speakers without a sub are flat down to 30 Hz, which is pretty wide, and I haven’t got enough good things to say about them,” he continued. “I haven’t moved anything by a millimeter. I first had to move a few things around the room that were creating reflections and such, so I’ve just left everything else as it is, because it sounded so good in the first place.” Having previously used the same studio monitors for so long, the transition to an entirely new setup has provided a unique challenge. “It was a learning curve for sure,” reflected Eringa. “Having worked on one set of speakers continuously for 20 years, I definitely underestimated how easy it would be to change. But I was in the middle of mixing an album at the time, and once I’d got my head around them a week or so later, I started mixing 50% faster! It was amazing – a real game-changer for me. I was definitely committed anyway, but it’s like a snooker player changing his cue – it doesn’t happen overnight,” he continued. “But then when it clicked, I ended up taking mixes into the house, into the car, and things were just sounding the same – and you can’t put a price on that. They’re great, I really love them.” As much as Eringa enjoys the sound of the 8351s, the most important element has been the way it has helped him work. “The main thing for me is that they’ve made my job exponentially easier,” he concluded. For more information, please visit www.genelec.com.

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Photo file 1: Genelec_DaveEringa_Photo1.JPG Photo caption 1: Dave Eringa in his Electric Daveyland Studio Photo file 2: Genelec_DaveEringa_Photo2.JPG Photo caption 2: Dave Eringa in his Electric Daveyland Studio Photo file 3: Genelec_DaveEringa_Photo3.JPG Photo caption 3: Dave Eringa’s Genelec 8351B coaxial monitors PDF file: Dave_Eringa_Case_Study.pdf PDF caption: Genelec Dave Eringa case study Genelec, the pioneer in Active Monitoring technology, is celebrating over 40 years of designing and manufacturing active loudspeakers for true and accurate sound reproduction. Genelec is credited with promoting the concept of active transducer technology. Since its inception in 1978, Genelec has concentrated its efforts and resources into creating active monitors with unparalleled sonic integrity. The result is an active speaker system that has earned global acclaim for its accurate imaging, extremely high acoustic output from small enclosures, true high-fidelity with low distortion, and deep, rich bass. Genelec is also celebrating over 10 years of its Smart Active Monitoring™ technology, which allows studio monitors to be networked, configured and calibrated for the user’s specific acoustic environment. Each Smart Active Monitor or subwoofer is equipped with advanced internal DSP circuitry, which tightly integrates with the GLM (Genelec Loudspeaker Manager) software application, running on Mac or PC. GLM’s reference microphone kit allows the user’s acoustic environment to be analyzed, after which GLM’s AutoCal feature optimizes each Smart Active Monitor for level, distance delay, subwoofer crossover phase and room response equalization, with the option of further fine tuning by the user. By minimizing the room’s influence on the sound, Smart Active Monitors deliver an unrivalled reference, with excellent translation between rooms. Other brand and product names may be trademarks of the respective companies with which they are associated. —For more information on the complete range of Genelec Active Monitoring Systems, contact: Genelec Inc., 7 Tech Circle, Natick, MA 01760. Tel: (508) 652-0900; Fax: (508) 652-0909; Web: http://www.genelec.com/.