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Multiple GRAMMY®-nominated producer engineer Jeff Balding, shown with his 8351 three-way Smart Active Monitor™ (SAM™) from Genelec.




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Multi-GRAMMY® Nominated Producer, Mixing Engineer and Tracking Engineer
Jeff Balding Chooses Genelec 8351 Smart Active Monitors™

— Balding upgrades his studio with Genelec 8351 and 7360A Smart Active Monitoring™ (SAM™) System —

NATICK, MA, September 7, 2016 — Multiple GRAMMY®-nominated producer engineer Jeff Balding, known for his work with a wide array of music icons including Taylor Swift, Don Henley, Maren Morris, Megadeth and Peter Frampton, recently upgraded his studio with 8351 three-way Smart Active Monitors™ (SAM™) and a 7360 SAM subwoofer from Genelec. Balding recently became one of the latest members of the music production community to set up shop in the heart of Nashville’s famed Berry Hill district. In addition to the Genelecs, his studio features a full complement of recording gear including a 32-channel API 1608 recording console, Burl B80 Mothership AD/DA Interface, Universal Audio plug-ins for Pro Tools and much more.  

“I’ve had the 8351s for a little over a month now, and I have to say I feel excited to go into the studio to work on them,” stated Balding. “I like how they make me react to a mix, and I like the detail I hear on them. As you know, the rule of thumb with speakers is if you can’t hear it, you can’t fix it.  And with the 8351s and the 7360As I feel like they give me the detail I need.”

He continues, “I’ve currently been using them on tracking/mixing sessions for singer/guitarist Phillip Phillips and mixing sessions for Don Henley’s Hyde Park performances. I am impressed with the proprietary GLM AutoCal™ technology, and it has some very flexible user features.  It’s also proven to be accurate when I take mixes out of the studio. The combo of the 8351s and the 7360As is like having a great sounding set of big soffit-mounted monitors in a near-field package, and for me that’s a perfect scenario.” 

Genelec’s 8351 three-way Smart Active Monitor™ (SAM™) was developed in response to the need for increasing audio perfection for near-field recording and mix environments. Offering unique size and technological innovations, the 8351 breaks new ground in electro-acoustic engineering, as the mechanical, acoustical, and signal-processing designs are linked closely together. The result is a system that is completely unique in the professional monitoring industry and represents a bold step forward for the active monitoring pioneer.

For more information, please visit www.genelecusa.com/.

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Photo caption: Multiple GRAMMY®-nominated producer engineer Jeff Balding, shown with his 8351 three-way Smart Active Monitor™ (SAM™) from Genelec.

Genelec, the pioneer in Active Monitoring technology, is celebrating over 35 years of designing and manufacturing active loudspeakers for true and accurate sound reproduction. Genelec is credited with promoting the concept of active transducer technology, which many manufacturers are just now incorporating into their products. Since its inception in 1978, Genelec has concentrated its efforts and resources into creating active monitors with unparalleled sonic integrity. The result is an active speaker system that has earned global acclaim for its accurate imaging, extremely high acoustic output from small enclosures, true high-fidelity with low distortion, and deep, rich bass.

Other brand and product names may be trademarks of the respective companies with which they are associated.

—For more information on the complete range of Genelec Active Monitoring Systems, contact: Genelec Inc., 7 Tech Circle, Natick, MA 01760. Tel: (508) 652-0900; Fax: (508) 652-0909; Web: http://www.genelecusa.com/.












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