PR
AGENCY CONTACT:
Robert Clyne
Clyne Media, Inc.
Tel: 615.662.1616
|
COMPANY
PRESS CONTACT:
Rick Plushner
Guitar Center Professional
Tel: (818) 735-8800 x2238 |
FOR IMMEDIATE RELEASE
GUITAR CENTER PROFESSIONAL WELCOMES ENGINEER/PRODUCER/MIXER HUGO NICOLSON
TO THE U.S.
125th AES CONVENTION, SAN FRANCISCO, CA, October 3,
2008 — Earlier this year, recording engineer, producer and
mixer Hugo Nicolson decided to make the big move, from his home base
in London to Southern California. It was a strategic decision that would
take an already successful career – his credits include engineering
Radiohead’s recent In Rainbows LP, which helped revolutionize
the business model of the music industry, as well as mixing, engineering
and production and programming work for Björk, Dido and several
major motion picture scores – to the next level. It was nonetheless
a decision that was daunting in terms of its logistics. However, when
it came time to set up shop with his own personal studio, Guitar Center
Professional (GC Pro), the outside sales division of Guitar Center that
focuses on the needs of professional users, was ready to help.
GC Pro Account Manager Jason Cropper helped choose the
right combination of technology platforms for setting up a cost-effective
yet powerful and flexible studio. When all was said and done, The Opera
House at Nicolson’s new Los Angeles address was outfitted with
a Digidesign Pro Tools HD3 system, equipped with the Waves Mercury plug-in
bundle, a slew of API EQs and limiters, KRK VXT8 monitors and everything
else Nicolson needed for recording after a transatlantic move.
“There’s nothing else quite like the service
you get from GC Pro,” says Nicolson. “Jason was outstanding,
as were all of the folks at GC Pro. I had gotten a reference from Ocean
Way Studios, and that was one of the best bits of advice I’ve
gotten since I moved here. GC Pro helped me find everything I needed
and at a competitive price.” GC Pro also assured the transition
to the States was as seamless as possible, as Nicolson has just finished
recording new artist Headless Heroes. “It’s one thing to
come over here to do a specific project, like mix a film score, and
quite another to move yourself halfway around the world and set up your
own business,” he says. “I really feel like it‘s the
right thing to be doing at this time in my life and I’m glad that
I had the kind of help that GC Pro was able to provide.”
# # #
About Guitar Center Professional / Guitar Center
Guitar Center Professional is the outside sales division of Guitar Center
that focuses on the needs of professional users. Its clientele includes
recording studios, audio engineers, producers, recording and touring
musicians, live sound venues, post production facilities and more. Emphasizing
extraordinary individualized service via local account managers, GC
Pro offers expert consultation and a comprehensive selection of the
world’s finest equipment for music and audio professionals. More
information on GC Pro can be found by visiting www.gcpro.com.
Guitar Center is the leading United States retailer of
guitars, amplifiers, percussion instruments, keyboards and pro-audio
and recording equipment. Our retail store subsidiary presently operates
more than 200 Guitar Center stores across the U.S. In addition, our
Music & Arts division operates more than 100 stores specializing
in band instruments for sale and rental, serving teachers, band directors,
college professors and students. We are also the largest direct response
retailer of musical instruments in the United States through our wholly
owned subsidiary, Musician’s Friend, Inc., and its catalog and
Web site, www.musiciansfriend.com.
More information on Guitar Center can be found by visiting the Company’s
Web site at www.guitarcenter.com.
The Guitar Center logo is a registered trademark of
Guitar Center, Inc. Other brand or product names may be trademarks of
the respective companies with which they are associated.
MEDIA CONTACT: Robert Clyne, Clyne Media, Inc. at (615) 662-1616