Photo File
(Click for high-res
JPG image)

The AES Audio Product Education Institute welcomes two design houses to discuss cross functional design in audio product development on Wednesday, June 23, at 12:00pm EDT.



Press Release
Contact: Robert Clyne
Tel: (615) 662-1616 x17



AES APEI Webinar to Explore How Design Houses Add Value to Audio Product Development

— Design house principals offer perspectives into audio development, design and engineering in a new webinar from the Audio Engineering Society’s Audio Product Education Institute —

New York, NY, June 18, 2021 — The Audio Product Education Institute (APEI), an initiative of the Audio Engineering Society (AES), is pleased to announce a new webinar titled “Cross Functional Design Experience Adding Value to Audio Product Development.” In this new online event, taking place Wednesday, June 23 (12pm ET), supply chain and sourcing experts David Lindberg (DB Enterprises) and Mike Klasco (Menlo Scientific), welcome Phnam Bagley (Nonfiction Design) and David Waterman (Deep Blue Design) to discuss how design houses can be a critical option supporting brands in all critical stages.

The session with these two well-established design houses will allow further insight into cross functional design operations and will explore less-known approaches to solving product development challenges. The two companies are uniquely positioned to feel the pulse of the industry from their locations in two of the most vibrant hubs for the consumer electronics and technology sectors. One company is located right in the heart of Silicon Valley and the vibrant San Francisco technology community. The other is based in Hong Kong and directly positioned in the hub of Asian trade and manufacturing activity.

Nonfiction Design (https://www.nonfiction.design) is a full-service design studio with a passion for creating sophisticated products that have never been attempted before, and for improving the human experience through industrial design, user experience, brand and packaging. Deep Blue Design (https://www.deepbluedesign.net) offers expertise design services in Southeast Asia, delivering solutions that leverage the team’s extensive experience along with their easy access to, and communication with, suppliers and factories in Mainland China.

As discussed in previous sessions focusing on the role of design houses, these companies can be critical to ensure that a concept turns into a robust project, ready for production. But more frequently these days, both large companies and startups are looking for innovative ways to enter a product category, or even invent a completely new one. Both Nonfiction and Deep Blue design have facilitated such innovation, supporting development of completely new concepts in audio product design.

Conversations between the two APEI Supply Chain and Sourcing pillar chairs with Bagley and Waterman will be followed by a live Q&A opportunity allowing attendees to ask questions of the presenters.  

Webinar registration: https://audioproducteducationinstitute.org/cross-functional-design-experience-adding-value-to-audio-product-development/

...ends 359 words


Photo File 1: APEI2021SocialPromo-SupplyChain8-12x9.jpg
Photo Caption 1: The AES Audio Product Education Institute welcomes two design houses to discuss cross functional design in audio product development on Wednesday, June 23, at 12:00pm EDT.

About the Audio Engineering Society
The Audio Engineering Society, celebrating over 70 years of audio excellence, now counts over 12,000 members throughout the U.S., Latin America, Europe, Japan and the Far East. The organization serves as the pivotal force in the exchange and dissemination of technical information for the industry. Currently, its members are affiliated with 90 AES professional sections and more than 120 AES student sections around the world. Section activities include guest speakers, technical tours, demonstrations and social functions. Through Conventions, Conferences, Training and Development and Member Events, and the Society’s vast online resources, members experience valuable opportunities for professional networking and personal growth. For additional information, visit AES.org.

About the Audio Product Education Institute (APEI)
The Audio Product Education Institute (APEI) was launched in January 2020, as an initiative of the Audio Engineering Society (AES), to focus on promoting methodologies, practices and technologies involved in developing and bringing audio products to market. The Institute roadmap intends to focus on seven educational pillars: Voice and DSP; Supply Chain and Sourcing; Modeling and Measurement; Product Management; Automotive Audio; Artificial Intelligence and Machine Learning; and Business Management. For more information, visit https://audioproducteducationinstitute.org.

Join the conversation and keep up with the latest AES News and Events:
Facebook: http://facebook.com/AES.org
Twitter: #AESorg
Instagram: #AES_org
LinkedIn: https://www.linkedin.com/company/audio-engineering-society

AES Marketing Communications:
Email: robert.clyne@aes.org
Tel: 615-662-1616, Fax: 615-662-1636,
Clyne Media, Inc.,
169-B Belle Forest Circle, Nashville, TN 37221;
Web: https://clynemedia.com





Copyright ©2021, Clyne Media, Inc., All Rights Reserved.