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Zito

 


PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636

FOR IMMEDIATE RELEASE

FOH Engineer Zito Uses Waves Plugins on OneRepublic Tour

TEL AVIV, ISRAEL, December 11, 2013 —Acclaimed front-of-house engineer Zito (Backstreet Boys, Kenny “Babyface” Edmonds) is part of the ongoing trend of leading cutting-edge live engineers turning to WavesLive tools. Zito has been using Waves plugins in the past few years with Avid VENUE consoles and Yamaha consoles (with MultiRack SoundGrid®), and recently, on tour with GRAMMY®-nominated multiplatinum pop act OneRepublic, he has chosen to carry his Waves plugins on a new platform – the DiGiCo SD5 Digital Console.

Zito cites the Waves IR-Live Convolution Reverb, the MV2 and the H-Delay Hybrid Delay as his three must-have plugins. He states, “The Waves MV2 is a life saver in leveling out instruments. It's brilliant in bringing up low levels without having to squash the dynamics of the instrument with compression. The Waves IR-Live has changed my life. Until now, I've been unable to replicate my favorite hardware reverb units using plugins. But now, with the ability to load in IR's from my favorite reverb units, it has completely changed how I approach using ‘in-the-box’ reverbs. People are shocked at the quality of the reverbs I'm achieving. And the Waves H-Delay is my favorite delay unit ever, period. It's so versatile, you can replicate anything you want, or come up with creative delay options. The ability to automate has given me unparalleled control over replicating the bands studio effects within, on an easy to use interface.”

On the challenges in mixing FOH for OneRepublic, Zito says, “This band is unique in that they not only perform, but also produce most of their own music. Lead vocalist and producer Ryan Tedder is producing some of the most current popular music out there, which means that the demand for audio perfection is high and their familiarity with the production aspects of their music are keen. There are a lot of specific sounds and effects that I am trying to replicate in the live domain. Using Waves plugins gives me the confidence to know that anything the band may throw at me, I can achieve. There has yet to be a challenge that I wasn't able to solve using Waves tools!”

Visit www.waves.com for more information.



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About Waves Ltd.:
From its start in the early '90s with the introduction of the Q10 equalizer plugin, Waves, the world’s leading developer of audio DSP solutions for professional, broadcast, and consumer electronics audio markets, has gone on to develop a comprehensive line of over 130 audio plugins including industry standards like the L1 and L2 Ultramaximizers, popular vintage console models, and innovative mixing tools like Vocal Rider and the Artist Signature Series. For its accomplishments, in 2011 Waves received a Technical GRAMMY® award, and the Q10 was selected as an inductee into the TECnology Hall of Fame. Waves technologies are now used to improve sound quality in virtually every sector of the audio market, from recording, mixing, mastering and post-production to broadcast, live sound, and consumer electronics. Waves has over 20 years of expertise in the development of psycho-acoustic signal processing algorithms that leverage knowledge on the human perception of hearing to radically improve perceived sound quality. Waves’ award-winning processors are utilized to improve sound quality in the creation of hit records, major motion pictures, and top-selling video games worldwide. Waves offers computer software solutions, as well as hardware-plus-software solutions, for the professional and broadcast markets. Under its Maxx brand, Waves offers semiconductor and licensable algorithms for consumer electronics applications. Waves Maxx technologies dramatically enhance audio performance and are used by industry leaders such as Dell, ASUS, JVC and many others.



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Corporate Headquarters Israel:
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Tel Aviv 67023, Israel; Tel: 972-3-608-4000, Fax: 972-3-608-4056, Email: info@waves.com,
Web: http://www.waves.com

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Tel: 615-662-1616, Fax: 615-662-1636, Email: robert@clynemedia.com,
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