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PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636

FOR IMMEDIATE RELEASE

Waves Audio Releases AAX Native Support

TEL AVIV, ISRAEL, September 10, 2013 — Following the release of Avid Pro Tools 11, Waves Audio is pleased to announce its support for the AAX Native plugin platform. Waves has consistently strived to support as many plugin platforms as possible, including VST, RTAS, TDM, AudioUnits and others. With this new development, Waves Native plugins are now fully compatible with the AAX platform, also used by Avid HDX systems.

Gilad Keren, Waves CEO and co-founder, stated, “AAX Native support has been a frequent request by many users. We are happy to respond to market demand with this new compatibility.”

"The portfolio of processors offered by Waves is among the most respected in the world," remarks Ed Gray, Director of Partnering Programs for Avid. "They are a most welcome addition to the AAX platform, and great news for users of Pro Tools 11. We are grateful for this support.”

Visit www.waves.com for more information.



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About Waves Ltd.:
From its start in the early '90s with the introduction of the Q10 equalizer plugin, Waves, the world’s leading developer of audio DSP solutions for professional, broadcast, and consumer electronics audio markets, has gone on to develop a comprehensive line of over 130 audio plugins including industry standards like the L1 and L2 Ultramaximizers, popular vintage console models, and innovative mixing tools like Vocal Rider and the Artist Signature Series. For its accomplishments, in 2011 Waves received a Technical GRAMMY® award, and the Q10 was selected as an inductee into the TECnology Hall of Fame. Waves technologies are now used to improve sound quality in virtually every sector of the audio market, from recording, mixing, mastering and post-production to broadcast, live sound, and consumer electronics. Waves has over 20 years of expertise in the development of psycho-acoustic signal processing algorithms that leverage knowledge on the human perception of hearing to radically improve perceived sound quality. Waves’ award-winning processors are utilized to improve sound quality in the creation of hit records, major motion pictures, and top-selling video games worldwide. Waves offers computer software solutions, as well as hardware-plus-software solutions, for the professional and broadcast markets. Under its Maxx brand, Waves offers semiconductor and licensable algorithms for consumer electronics applications. Waves Maxx technologies dramatically enhance audio performance and are used by industry leaders such as Dell, ASUS, JVC and many others.


All other product names and trademarks are the property of their respective owners, which are in no way associated or affiliated with Waves.

Waves Contacts:
North America Offices:
Waves, Inc., 2800 Merchants Drive, Knoxville, TN 37912;
Tel: 865-909-9200, Fax: 865-909-9245, Email: info@waves.com, Web: http://www.waves.com

Corporate Headquarters Israel:
Waves Ltd., Azrieli Center, The Triangle Tower, 32nd Floor
Tel Aviv 67023, Israel; Tel: 972-3-608-4000, Fax: 972-3-608-4056, Email: info@waves.com,
Web: http://www.waves.com

Waves Public Relations:
Clyne Media, Inc., 169-B Belle Forest Circle, Nashville, TN 37221;
Tel: 615-662-1616, Fax: 615-662-1636, Email: robert@clynemedia.com,
Web: https://clynemedia.com

 

 

 

 

 



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