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Photo credit: Cameron Spencer/Getty Images. (Photo is property of Cameron Spencer/Getty Images, and may be used by the U.S. and Japanese press only for the purpose of one-time editorial reproduction. Unauthorized use, alteration or reproduction of this photograph is strictly prohibited.)
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PR AGENCY CONTACT:
Robert Clyne
Clyne Media, Inc.
Tel: 615.662.1616
www.clynemedia.comFOR IMMEDIATE RELEASE
VOX CREATES ONE-OF-A-KIND GUITAR FOR DEVIN BRONSON PERFORMANCE WITH AVRIL LAVIGNE AT 2010 VANCOUVER OLYMPIC GAMES CLOSING CEREMONIES
MELVILLE, NY, March 8, 2010 — On Sunday, February 28, 2010, the Vancouver Olympic Winter Games held a closing ceremony that was broadcast to an audience of millions around the world from Vancouver’s BC Place. A highlight was a performance from Canadian-born artist Avril Lavigne, who performed her hits “My Happy Ending” and “Girlfriend.” Alongside Lavigne was guitarist Devin Bronson, literally shining with his custom-designed VOX silver sparkle Virage guitar. The instrument is a one-of-a-kind custom Virage DC (double-cutaway) with VOX’s new proprietary CoAxe pickups and a unique headstock matching the cosmetics of the classic VOX Wah Wah pedal.
Commenting on his choice of guitar brands and the custom design for this historic performance, Bronson offered, “When you’re playing the Olympics and three billion people are watching, you wanna play something that grabs people’s attention. I chose the VOX Virage.”
The guitar was created by VOX’s G-Rok R&D team led by Rich Lasner, and completed in a scant few weeks based on input from Bronson. Related Lasner, “When Devin contacted us with this opportunity, we pulled out all the stops. We dropped everything for this once-in-a-lifetime event. We still have silver sparkles flying around the shop.”
Please visit www.voxamps.com and www.voxvirage.com for more information.
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Photo file 1: VOX_VirageBronsonVancouver.JPG
Photo caption 1: Guitarist Devin Bronson (far right), performing with his custom-designed VOX silver sparkle Virage guitar at the Vancouver Olympic Winter Games closing ceremony on Sunday, February 28, 2010, with Canadian-born artist Avril Lavigne (center). Bronson’s guitar is a one-of-a-kind custom Virage DC (double-cutaway) with VOX’s new proprietary CoAxe pickups and a unique headstock matching the cosmetics of the classic VOX Wah Wah pedal.
Photo credit: Cameron Spencer/Getty Images. (Photo is property of Cameron Spencer/Getty Images, and may be used by the U.S. and Japanese press only for the purpose of one-time editorial reproduction. Unauthorized use, alteration or reproduction of this photograph is strictly prohibited.)Photo file 2: VOX_VirageBronsonBodyDetail.JPG
Photo file 3: VOX_VirageBronsonHeadstock.JPG
Other brand and product names may be trademarks of the respective companies with which they are associated.
—For more information, please contact VOX Amplification USA, 316 South Service Rd, Melville, NY 11747. Tel: (631) 390-6500; Web: www.voxamps.com
All Rights Reserved.