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PRESS RELEASE
Contact: Neilson/Clyne
Tel: (615) 662-1616
Fax: (615) 662-1636FOR IMMEDIATE RELEASE
FiberPlex Appoints 12 Manufacturer’s Rep Firms
for Light Viper™ Line— Company’s successful product debut at the Winter NAMM Session generates fast-paced sales channel activity for new, affordable fiber optic pro audio solution —
NSCA EXPO, LAS VEGAS, NV, March 19, 2004 — FiberPlex, Inc., makers of the revolutionary Light Viper™ fiber optic audio components, has today announced the appointment of key manufacturer’s representatives for its new professional audio product line. The Light Viper VIS-1832 audio snake is the first cost-effective fiber optic audio transmission system that can be employed in virtually any touring or fixed installation audio system.Buddy Oliver, FiberPlex’s Business Manager for Pro Audio, has announced the following recent sales channel appointments for the Light Viper line:
In the key territory of NYC metro, Long Island, and the expanded tri-state area (including northern New Jersey), the pro audio marketing rep firm of Hudson Marketing, of Long Island, NY, has been appointed. In upstate New York, Eaton Sales & Marketing of Binghamton, NY will rep Light Viper’s products.
For Maryland, Virginia, Delaware, Eastern Pennsylvania and Southern New Jersey, Lienau Associates of Columbia, MD represents the Light Viper line.
Further up the Eastern seaboard in the New England territories of Vermont, New Hampshire, Connecticut, Maine and Massachusetts, the manufacturer’s rep firm of New England Technical was announced.
For Florida (and Puerto Rico), Melbourne, Florida-based Mainline Marketing handles the line.
In the Midwest, starting in the north with Ohio, Michigan, Indiana, Kentucky, West Virginia and Western Pennsylvania, Online Marketing of Wadsworth, Ohio will represent Light Viper. JAMM Distributing was appointed to handle Minnesota, North Dakota, South Dakota, Illinois and Wisconsin.
Rounding out Midwestern states, Eakins, Bernstein & Associates of Lenexa, Kansas was appointed for the Kansas, Missouri, Nebraska and Iowa territories.
Texas (except El Paso), Louisiana, Oklahoma, Arkansas will be represented by BVC of Corpus Christi, TX.
In the large Northwestern territory of Washington, Oregon, Alaska, Western Idaho and Western Montana, the manufacturer’s rep firm of Northshore Marketing was announced.
Sale representation in the West and Southwest — including Southern Idaho, Eastern Montana, Utah, Arizona, New Mexico, Wyoming and El Paso, Texas — will be handled by Pro Tech Marketing.
Plus Four Marketing, based in Concord, CA, assumes rep responsibilities for Northern California and Northern Nevada.
An additional company announcement for manufacturer’s rep appointments in the territories of Southern California, Hawaii and the Southeast is anticipated shortly.
Bill Linkow, President of FiberPlex, commented on his firm’s rapidly formed pro audio sales channel activity:
“We anticipated a high level of interest with both end users and potential distribution channel partners at our debut of Light Viper during the recent NAMM Show in Anaheim. That our products stirred such intense and quick interest among so many high-quality manufacturer’s reps and potential end users was extremely gratifying.”
“The manner in which we have packaged the technology in our products for mission-critical pro audio customers is very exciting for all of our sales channel partners. We anticipate having virtually all U.S. sales territories covered by the end of the NSCA Convention. I’m thrilled that some of the country’s best and most professional reps and dealers in the audio industry have sought us out so quickly.”
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Additional information can be obtained at www.fiberplex.com or www.lightviper.com.
NOTE: Light Viper™ is a registered trademark of FiberPlex, Inc. Other company and product names may be trademarks of the respective companies with which they are associated.
—For more information, contact Ron Neilson, Neilson/Clyne, Inc.: Tel: (615) 274-2263;
Fax: (615) 274-2595; Email: rneilson@neilsonclyne.com; Web: www.neilsonclyne.com.
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