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GUITAR CENTER AND JBL FULFILL
ROCK ‘N’ ROLL FANTASIES WITH MAY PROMOTION
— Leading instrument retailer gives away VIP trip to Rock ‘n’
Roll Fantasy Camp™ —
WESTLAKE VILLAGE, CA, May 12, 2006 — Guitar
Center, Inc. (Nasdaq NMS: GTRC), the leading musical instrument and
professional audio retailer, today announced its partnership with JBL
in which one lucky winner will win an all-inclusive trip to live the
rock ‘n’ roll life at Rock ‘n’ Roll Fantasy
Camp™ this August. The winner will be one of 80 camp attendees
to play with and learn from legendary rock musicians and songwriters
such as Jon Anderson of Yes, Dr. John, Levon Helm (The Band), George
Thorogood, Joe Satriani, Dee Snyder of Twisted Sister, Mark Farner (Grand
Funk Railroad) and Max Weinberg (Conan O’ Brien).
“The Rock ‘n’ Roll Fantasy Sweepstakes
speaks directly to our customers as it’s the perfect vehicle to
bring aspiring musicians one step closer to their dreams,” said
Jack Sonni, vice president of marketing communication for Guitar Center.
“Guitar Center and JBL are thrilled to provide our customers the
unforgettable opportunity to share the limelight with some of the industry’s
best.”
Partnering with JBL, the leading manufacturer of professional
and consumer loudspeakers, Guitar Center will send the winner to New
York City to attend the Rock ‘n’ Roll Fantasy Camp August
13-17. The prize package includes flight and hotel accommodations, camp
admission and $500 spending money. The winner will jam alongside rock
legends, rehearse with their band, take master classes from special
guest stars and write and perform an original song. The winner will
culminate his/her five-day camp experience by performing live with the
celebrity musicians at the Battle of the Bands concert to be held at
B.B. King Blues Club & Grill in Times Square.
“Once again Guitar Center and JBL have teamed up
to create a stellar promotion that brings the best of rock ‘n’
roll directly to our customers,” said Tom Weeber, Vice President
US Sales of JBL Consumer Products. “JBL has partnered with Guitar
Center for many years, and with each new promotion we’ve been
able to go above and beyond the last. We’re particularly excited
about the Rock ‘n’ Roll Fantasy Sweepstakes because it brings
our customers one step closer to the rock ‘n’ roll experience
they desire.”
Added David Fishof, founder and producer of the Rock ‘n’
Roll Fantasy Camp, “We’re ecstatic about teaming up with
Guitar Center and JBL for this promotion because the partnership is
such a perfect fit. We all share the same mission of bringing people’s
musical fantasies to life, and the Rock ‘n’ Roll Fantasy
Sweepstakes is ideal for those who have always dreamed of playing along
side legendary musicians.”
The Rock ‘n’ Roll Fantasy Sweepstakes promotion
will run from April 26 to May 31, culminating with the winner announcement
in late June. Interested participants can submit entries at any Guitar
Center location or online at www.guitarcenter.com.
…ends 454 words
About Guitar Center
Guitar Center is the leading United States retailer of guitars, amplifiers,
percussion instruments, keyboards and pro-audio and recording equipment.
Our retail store subsidiary presently operates 174 Guitar Center stores
across the United States, with 131 stores in primary markets, 41 stores
in secondary markets and 2 stores in tertiary markets. In addition,
our Music & Arts division operates 88 stores specializing in band
instruments for sale and rental, serving teachers, band directors, college
professors and students. We are also the largest direct response retailer
of musical instruments in the United States through our wholly owned
subsidiary, Musician’s Friend, Inc., and its catalog and web site,
www.musiciansfriend.com.
More information on Guitar Center can be found by visiting the Company’s
web site at www.guitarcenter.com.
About JBL
Headquartered in Northridge, California, JBL Professional is the world’s
leading designer, manufacturer, and marketer of professional loudspeakers
for recording and broadcast, musician, cinema, touring sound, commercial
sound and contracting applications. JBL Professional is part of the
Harman International network of professional and consumer audio companies.
For complete product and company information, go to the JBL Professional
web site at www.jblpro.com.
The Guitar Center logo is a registered trademark of Guitar Center, Inc.
Other brand or product names may be trademarks of the respective companies
with which they are associated.
MEDIA CONTACT: Robert Clyne, Neilson/Clyne at (615) 662-1616