•home


 

PRESS RELEASE
Contact: Neilson/Clyne
Tel: (615) 662-1616
Fax: (615) 662-1636

FOR IMMEDIATE RELEASE


MC2 AMPLIFIERS POWER THE NEXT WAVE OF
HIGH-TECH CLUBS IN MINNEAPOLIS

— Karma and Visage usher in a new era in dance venues for the Twin Cities area with
MC2 E25 and E45 amps that pack a lot of sound to the pound —


121st AES CONVENTION, SAN FRANCISCO, CA, October 6, 2006 — In the past several months, Minneapolis has added two state-of-the-art dance clubs with incredible sound systems powered by incredible amplifiers: the MC2 Audio Ltd. E25 and E45 power amps. The sound systems for both the new Karma and Visage clubs were designed and installed by Minneapolis-based Light N Trax, and the MC2 amplifier sale was made by John Bormann of Bormann Marketing.

Karma enjoyed a warm reception to its opening in the heart of Minneapolis’s club district. There, a sound system based on the EAW Avalon speaker system is propelled by 55,000 Watts from a combination of MC2 E25 and E45 amplifiers powering the mains, subs and fills. The two-story club features a separate VIP suite and several private cabana areas.

Visage, which opened in April, has a fashion theme — a video display behind the bar presents the French fashion channel FTV and non-stop runway action, while every Friday a live fashion show spotlights a local designer. Visage truly represents the new age for Minneapolis clubs: it’s built on the site of the former Tropix, a 1980s venue. Like Karma, it also has an Avalon sound system driven by MC2 E25 and E45 amplifiers.

“Minneapolis is experiencing a renaissance in terms of club venues,” notes Eddy Hoyer, President of Light N Trax. “These two new clubs put the city on the map in terms of quality sound systems. The MC2 E25 and E45 amplifiers are perfectly matched for the Avalon speaker systems. As a result, we get great sound at any volume.” This was Light N Trax’s first installation featuring MC2 amplifiers. Hoyer chose them based on the recommendation of Bormann Marketing. “And based on their performance at both clubs, I’ll use them again,” says Hoyer, citing the E25’s and E45’s ability to pack enormous amounts of power in just two rackspaces. “They’re also very light for the amount of power they offer, too,” he adds. “And at Karma, the equipment closet is in the manager’s office. We could do that because of the fact that the MC2 amps throw off very little heat. They perform and sound better than any amps I’ve ever heard.”

...ends 355 words

MC2 Audio Ltd. is a British manufacturer of amplifiers for the live sound, permanent installation, professional audio, and recording markets, and is exclusively distributed in the U.S. by Group One Ltd. of Farmingdale, New York. Group One is also the exclusive U.S. distributor for Blue Sky International, Celestion Professional Products and XTA Electronics, as well as a number of prominent lighting products.

Other brand and product names may be trademarks of the respective companies with which they are associated.

—For more information on the complete range of MC2 products, contact Sue Adamson,
Group One Ltd., 70 Sea Lane, Farmingdale, NY 11735. Tel: (516) 249-1399;
Fax: (516) 753-1020; Email: suea@g1limited.com; Web: www.g1limited.com


 

Copyright ©2006, Neilson/Clyne, Inc., All Rights Reserved.

Contact: info@neilsonclyne.com