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PR AGENCY CONTACT:
Robert Clyne
Clyne Media, Inc.
Tel: 615.662.1616
www.clynemedia.com
Rick Plushner
Guitar Center Professional
Tel: (818) 735-8800 x2238
www.gcpro.comFOR IMMEDIATE RELEASE
GC Pro and Malvicino Design Group Collaborate to Bring Audio Production Facilities to the Monterrey Institute of Technology and Higher Education
— GC Pro is instrumental in outfitting three locations of the Monterrey Institute of Technology’s recently introduced audio production program —
WESTLAKE VILLAGE, CA, May 22, 2013 — Mexico’s Monterrey Institute of Technology has been one of the leading institutions of higher education in Latin America since it was founded 70 years ago. Monterrey Tech (Tecnológico de Monterrey), as it’s also known, has over 90,000 students across 31 campuses in 25 cities in Mexico. In the last three years, the school instituted and expanded a highly successful audio production education curriculum that is now in place at three of its campuses: the school’s Monterrey headquarters, as well as the Santa Fe and new Mexico City campuses (both in the Mexico City metro area). Key equipment at all of the facilities supporting these audio production programs was sourced by Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users. Working with the New York City-based Malvicino Design Group – a leading design and consulting firm specializing in innovative architectural, acoustical and technical systems design and also a member of GC Pro’s Affiliate Program – GC Pro assured Monterrey Tech that they would have every piece of gear the school needed to make their audio production program as cutting-edge as possible.
The Mexico City Campus (CCM) has Ocean Way HR-3 Studio Monitors and an SSL AWS 948 Console. The main campus in Monterrey has a Neve Genesys 32-Input console, as well as Ocean Way HR-2 Studio Monitors. The equipment lists for each campus are comprehensive and outfit all of the studios in ways that offer students a real-world environment for learning, and one with enough variation that will ready them for an increasingly complex audio technology landscape.
“That was one of the things that I really emphasized in my designs for the school,” explains Horacio Malvicino, President of the Malvicino Design Group. “You want all the studios to have the latest equipment, but I also wanted each room to have some outboard gear and other items that were unique to each room, so that students would encounter something new in each studio.”
Horacio Malvicino adds, “GC Pro and I have worked together on many projects in the past, and whether I work with them as a member of their Affiliate Program or I bring them to one of my projects as the supplier, as we did here, GC Pro proves time and time again that they are the best resource you can have.”
For more information, please visit www.gcpro.com.
Photo File 1: Monterrey_ControlRoom.JPG
Photo Caption 1: The control room used for the audio production program at the main campus of the Monterrey Institute of Technology and Higher Learning in the Mexico City area, key equipment for which was sourced through GC Pro, including a Neve Genesys 32-Input console, as well as Ocean Way HR-2 Studio Monitors.Photo File 2: Monterrey_TrackingRoom.JPG
Photo Caption 2: The tracking room used for the audio production program at the main campus of the Monterrey Institute of Technology and Higher Learning in the Mexico City area, key equipment for which was sourced through GC Pro.Photo File 3: MexicoCity_ControlRoom.JPG
Photo Caption 3: The control room used for the audio production program at the Mexico City campus of the Monterrey Institute of Technology and Higher Learning, key equipment for which was sourced through GC Pro, including Ocean Way HR-3 Studio Monitors and an SSL AWS 948 Console.
About Guitar Center Professional/Guitar Center
Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.
Guitar Center is the leading United States retailer of guitars, amplifiers, percussion, keyboards and pro-audio and recording equipment. Our retail store subsidiary operates 247 Guitar Center stores across the United States. In addition, our Music & Arts division operates 101 retail stores specializing in band and orchestra instruments for sale and rental, serving teachers, band directors, college professors and students. We also are the largest direct response retailer of musical instruments and related products in the United States through our wholly owned subsidiary; Musician’s Friend, Inc., and its catalogs and owned or operated websites. More information on Guitar Center can be found by visiting the Company’s website at www.guitarcenter.com.
The Guitar Center logo is a registered trademark of Guitar Center, Inc. Other brand or product names may be trademarks of the respective companies with which they are associated.
MEDIA CONTACT: Robert Clyne, Clyne Media, Inc. at (615) 662-1616
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