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PR AGENCY CONTACT:
Robert Clyne
Clyne Media, Inc.
Tel: 615.662.1616
www.clynemedia.com

COMPANY PRESS CONTACT:
Rick Plushner
Guitar Center Professional
Tel: (818) 735-8800 x2238
www.gcpro.com

FOR IMMEDIATE RELEASE


 

GC Pro and Affiliate Program Member Omnicoustics Help Braza Dancante Restaurant with Its AV Systems Integration Needs


— Unique perspective of Omnicoustics LLC Owner shows how GC Pro has become the
single most comprehensive resource for AV technology and its installation —


WESTLAKE VILLAGE, CA, October 19, 2012 — When Braza Dancante, an authentic Brazilian churrascaria presenting the finest Brazilian cuisine to guests in Allen, Texas, opened last year, its menu drew from traditional South Brazilian churrascarias (similar to steakhouses), but its sound, lighting and video systems called for the most up-to-date AV technology. The restaurant’s PA and distributed audio systems feature components from Bose Professional Systems Division, a truss system was loaded with Chauvet Professional lighting products for the music stage and wash mood lighting, and a Key Digital video distribution system was put in place for televisions and digital signage.

The entirety of the system was sourced by Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users, and the installation and systems integration was handled by Omnicoustics LLC, a member of GC Pro’s expanding Affiliate Program. The Braza Dancante project illustrates how GC Pro has become the premier resource for AV systems integration projects, and how its Affiliate Program has grown into a principal source of installation and related services.

“Working with GC Pro is the simplest, most straightforward way to get a project done and done right,” says Adrian Gamez, Owner of Omnicoustics, the two-year-old AV systems integrator that installed, among other systems, the following Bose Professional Systems products: ControlSpace® ESP-88 engineered sound processor, FreeSpace® DS 100SE Loudspeaker, Panaray® MA12EX Full-Range Modular Line Array and MB24 Modular Bass Loudspeaker at Braza Dancante. “Even though we faced some challenges on the project, working around the general contractor, we always had every piece of equipment and product we needed exactly on time, thanks to GC Pro.”

Gamez should know how well GC Pro services projects like these – prior to opening his integration company, Gamez worked for the same GC Pro office in the Dallas area that serviced the Braza Dancante project. “I know what GC Pro can accomplish because I worked there,” he says. “They can get just about any piece of equipment you can think of, from a $30,000 audio console to a $3 connector, and have it all there on time for the job. When I worked for GC Pro, we prided ourselves on how well we could service AV systems integrators. Today, as one of those integrators and as part of the GC Pro Affiliate Program, I can really appreciate how well they do that. They have a great workflow.”

Jeffery McDaniel, GC Pro Senior Account Manager, stated, “This was a great project to work on because we were able to work with the customer from the conceptual blueprint stages all the way through the construction and final installation stages of the project, and we were able to make sure everything was perfect for their needs. It was also a pleasure to work with one of our affiliates, Omnicoustics LLC, throughout all of these stages, resulting in a project that exceeded the customer’s expectations at every step of the way. This is what it’s all about.”

Gamez also appreciates the fact that the Affiliate Program has also helped his company grow, allowing him to bid on and spec more projects than he could have on his own. “I’ve been on both sides of the fence with GC Pro – selling products and now buying them,” he says. “And from that perspective you can really see how good GC Pro is at what they do.”

For more information, please visit www.gcpro.com.


About Guitar Center Professional/Guitar Center

Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.

Guitar Center is the leading United States retailer of guitars, amplifiers, percussion, keyboards and pro-audio and recording equipment.  Our retail store subsidiary operates 237 Guitar Center stores across the United States.  In addition, our Music & Arts division operates 101 retail stores specializing in band and orchestra instruments for sale and rental, serving teachers, band directors, college professors and students.  We also are the largest direct response retailer of musical instruments and related products in the United States through our wholly owned subsidiary; Musician’s Friend, Inc., and its catalogs and owned or operated websites.  More information on Guitar Center can be found by visiting the Company’s website at www.guitarcenter.com.

 

The Guitar Center logo is a registered trademark of Guitar Center, Inc. Other brand or product names may be trademarks of the respective companies with which they are associated.

MEDIA CONTACT: Robert Clyne, Clyne Media, Inc. at (615) 662-1616



 

 

 

 


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