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PR AGENCY CONTACT:
Robert Clyne
Clyne Media, Inc.
Tel: 615.662.1616

COMPANY PRESS CONTACT:
Rick Plushner
Guitar Center Professional
Tel: (818) 735-8800 x2238

FOR IMMEDIATE RELEASE


FIVE TOWNS COLLEGE TAKES ITS STUDIO FACILITY TO THE NEXT LEVEL WITH A NEW NEVE GENESYS CONSOLE FROM GUITAR CENTER PROFESSIONAL


— Five Towns’ Studio C now has the best of both worlds, with the Neve’s digital work surface and analog channels that interface with an array of high-end analog signal processing equipment —

127th AES CONVENTION, NEW YORK, NY, October 9, 2009Five Towns College, offering a leading professional audio engineering and music production curriculum, has further upgraded its studio facilities with the acquisition of a 24-fader Neve Genesys console, one of the most advanced mixing surfaces available. The Neve Genesys was sold by Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users. In fact, GC Pro is the exclusive USA distributor of the critically acclaimed Genesys. The console’s capabilities are comprehensive and include 24 channels of EQ, 24 channels of dynamics, 8 channels of 1073 transformer-modified pre-amps, Neve Total Recall Software, 24 moving faders and a 24-channel Genesys stand. Installation is scheduled to be completed at Five Towns’ Studio C in the fall of 2009.

Five Towns College professional audio instructors were already using Studio C for their most advanced stereo and 5.1 mixing and audio post-production teaching applications. “Studio C has long been our most sophisticated room in that regard,” explains John Machado, Co-Chair of the Audio Division of Five Towns College. However, Machado adds that the school’s audio department also wanted a board that could demonstrate the hybrid nature of the music tracking and mixing environment in today’s recording studios. “Many studios have made the transition to mixing within the computer,” he says. “However, the best studios use equipment that gives them the best of the analog world and the digital world. This hybrid approach can be seen in the Neve Genesys console. We still have real hardware EQs, preamps and dynamics processing, but also have the ability to control Pro Tools in the box as well.”

Machado says the entire experience of selecting and purchasing the Neve Genesys console was expeditious and streamlined. “Niyi Adelekan, our GC Pro Account Manager, was extremely helpful and informative,” says Machado, adding that Adelekan was also able to keep up with his rigorous teaching schedule. “I’m very busy, especially at the start of the new school year,” he says. “But GC Pro was able to get me the information I needed when I needed it. We’re looking forward to getting the Genesys console into the studio and continuing what has become a great relationship with GC Pro.”

For more information, please visit www.gcpro.com.

About Guitar Center Professional/Guitar Center
Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.

Guitar Center is the leading United States retailer of guitars, amplifiers, percussion instruments, keyboards and pro-audio and recording equipment. Our retail store subsidiary presently operates more than 200 Guitar Center stores across the U.S. In addition, our Music & Arts division operates more than 100 stores specializing in band instruments for sale and rental, serving teachers, band directors, college professors and students. We are also the largest direct response retailer of musical instruments in the United States through our wholly owned subsidiary, Musician’s Friend, Inc., and its catalog and Web site, www.musiciansfriend.com. More information on Guitar Center can be found by visiting the Company’s Web site at www.guitarcenter.com.

The Guitar Center logo is a registered trademark of Guitar Center, Inc. Other brand or product names may be trademarks of the respective companies with which they are associated.


MEDIA CONTACT: Robert Clyne, Clyne Media, Inc. at (615) 662-1616


Guitar Center Professional is exhibiting at booth 719 during the 127th AES Convention in New York, NY.




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