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— School purchases SSL AWS 900+ analogue workstation system
from GC Pro and finds the sales experience is as good as the sound —

AES SHOW, NEW YORK, OCTOBER 5, 2007 – GC Pro, the outside sales division of Guitar Center that focuses on the needs of professional users, is pleased to announce that the New England School of Communications (NESCOM) has purchased an SSL® AWS 900+ analogue workstation system from the GC Pro location in Boston. The console was installed at one of NESCOM’s audio studios that are the core of the 30-year-old institution’s audio engineering education program, which focuses on Digidesign’s widely used Pro Tools® multitrack recording platform. NESCOM is located on the Husson College Campus in Bangor, Maine. The school has 400 students and offers Associate and Bachelor Degrees of Science in Communications with areas of concentration in Audio Engineering, Digital Media, Broadcasting and Video Production.

Dave MacLaughlin, Executive Director of the Audio Engineering program at NESCOM and the person who launched the audio program there 15 years ago, says the SSL AWS 900+ will be used in conjunction with a Pro Tools HD system and will help enhance the program even further. But, as good as the console is, MacLaughlin feels the service he received from Account Manager PK Pandey and the GC Pro sales organization was second to none. “It was a fabulous experience,” he says. “The folks from GC Pro came up to the school to make sure the console had arrived safely and was operating as it was supposed to. We wanted an SSL because it’s a standard of the industry, one which our students need to train on. But we got more than that, we also now have a relationship with a great partner for education. We built an entire curriculum around this console and we know that GC Pro will be there for us to support it. That’s critically important in education. This was our first experience with GC Pro as a supplier, and it was a great one.”

About GC Pro/Guitar Center
GC Pro is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com

Guitar Center is the leading United States retailer of guitars, amplifiers, percussion instruments, keyboards and pro-audio and recording equipment. Our retail store subsidiary presently operates more than 210 Guitar Center stores across the United States. In addition, our Music & Arts division operates more than 95 stores specializing in band instruments for sale and rental, serving teachers, band directors, college professors and students. We are also the largest direct response retailer of musical instruments in the United States through our wholly owned subsidiary, Musician's Friend, Inc., and its catalogs and websites, including www.musiciansfriend.com, www.guitarcenter.com, www.wwbw.com and www.music123.com. More information on Guitar Center can be found by visiting the Company's web site at www.guitarcenter.com.

The Guitar Center logo is a registered trademark of Guitar Center, Inc. Other brand or product names may be trademarks of the respective companies with which they are associated.

MEDIA CONTACT: Robert Clyne, Clyne Media, Inc. at (615) 662-1616




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