Tel: (615) 662-1616
Fax: (615) 662-1636
FOR IMMEDIATE RELEASE
EXPANDS 40 SERIES
new ribbon microphones, stereo condenser and multi-pattern condenser
bolster A-T’s award-winning 40 Series —
EXPO, WASHINGTON, DC, December 2, 2009 — Audio-Technica,
a leading innovator in transducer technology for over 45 years, expands
Series with four new microphone offerings: the AT4080
Bidirectional Active Ribbon Microphones, the AT4050ST
Stereo Condenser Microphone and the AT4047MP
Multi-Pattern Condenser Microphone. These four products
have also recently been certified by the Music Engineering and Technology
AT4080 and AT4081 are Audio-Technica’s first-ever ribbon microphones.
A-T’s R&D team in Japan engineered and manufactured the
AT4080 and AT4081 from the ground up, utilizing a hand-built, proprietary
design with rugged construction. With these groundbreaking microphones,
A-T achieves the coveted ribbon microphone sound while solving the
problems of fragility and low output that have historically plagued
ribbon mics. With 18 patents pending, the mics’ innovative ribbon
transducer advances the evolution of ribbon microphone technology,
combining remarkable durability and high SPL capability with smooth,
rich audio quality. The AT4080’s footprint is that of a side-address
condenser, and the AT4081 resembles a pencil condenser.
AT4050ST, a stereo version of A-T’s acclaimed AT4050,
is a stereo side-address condenser microphone with independent cardioid
and figure-of-eight elements, configured in a mid-side arrangement
with switch-selectable internal matrixing. The AT4050ST offers the
choice of either a left-right stereo output (wide 127º or narrow
90º) via the microphone’s internal matrixing system, or
discreet mid-side signals for later manipulation.
AT4047MP, developed in direct response to end users requesting a multi-pattern
version of A-T’s legendary AT4047/SV, features a warm vintage
sound with exceptionally low self-noise, a wide dynamic range and
high SPL capability. It is a side-address externally polarized (DC
bias) multi-pattern condenser microphone with three switchable polar
patterns: omnidirectional, cardioid and figure-eight. The AT4047MP’s
transformer-coupled output and specially tuned element provide sonic
characteristics reminiscent of early F.E.T. studio microphone designs.
with all of A-T’s 40 Series microphones, the AT4080, AT4081,
AT4050ST and AT4047/SV come standard with a newly-announced extended
1992, Audio-Technica changed the landscape of the recording industry
with the launch of its groundbreaking AT4033 Condenser Microphone,
the cornerstone of what was to become
A-T’s renowned 40 Series line of microphones. Today, the 40
Series represents the benchmark in studio microphones for leading
producers and engineers, as well as high-profile artists in all genres
four new 40 Series products will be available Q4 2009, with pricing
(U.S. MSRP) as follows:
Bidirectional Active Ribbon Microphone $1,245.00
AT4081 Bidirectional Active Ribbon Microphone $895.00
AT4050ST Stereo Condenser Microphone $1,625.00
AT4047MP Multi-Pattern Condenser Microphone $1,055.00
more information, please visit www.audio-technica.com.
Photo Caption: Pictured L-R: AT4080, AT4050ST, AT4081 and AT4047MP.
here for AT4080 product profile and downloadable high-res photo(s).
here for AT4081 product profile and downloadable high-res photo(s).
here for AT4050ST product profile and downloadable high-res photo(s).
here for AT4047MP product profile and downloadable high-res photo(s).
more Audio-Technica news releases.
over 45 years of audio excellence worldwide, Audio-Technica is a leading
innovator in transducer technology, renowned for the design and manufacture
of microphones, wireless microphones, headphones, mixers, and electronics
for the audio industry.
more information on the complete range of Audio-Technica products,
Karen Emerson, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow,
Tel: (330) 686-2600; Fax: (330) 688-3752; Web: www.audio-technica.com
further information regarding product availability and pricing in
the United Kingdom, please contact Harvey Roberts (firstname.lastname@example.org);
in Germany, please contact Anja Groth (email@example.com);
in the rest of Europe, please contact Evangéline Pirot (firstname.lastname@example.org).