PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636
FOR IMMEDIATE RELEASE
AUDIO-TECHNICA FLAGSHIP ATH-M50 STUDIO HEADPHONES
CHOSEN BY LEADING PRODUCERS/ENGINEERS
— From the chief engineer at Capitol Studios to multi-GRAMMY®
winning producers, the
ATH-M50 professional monitor headphones are ideal for critical listening
applications —
123rd AES CONVENTION, NEW YORK, NY, October 5, 2007
— Since their introduction, Audio-Technica’s ATH-M50 professional
studio monitor headphones have been embraced by leading engineers, producers
and audio professionals who require headphones that provide the highest
level of sonic accuracy for professional monitoring and mixing applications.
GRAMMY®-winning producer/engineer George Massenburg’s
credits read like a Who’s Who of the record industry. Known for
his work with artists such as Billy Joel, Kenny Loggins, Journey, Madeleine
Peyroux, James Taylor, Randy Newman, Lyle Lovett, Aaron Neville, Little
Feat, Bonnie Raitt, Michael Ruff, Toto, the Dixie Chicks, Mary Chapin
Carpenter, and Linda Ronstadt, to name a few, Massenburg recently commented
on his use of the ATH-M50’s: “A-T has raised the bar once
again, this time with the new M50 headphones, and this time they’ve
raised it quite a bit. Already these phones are by far the favorite
in our studio.”
Los Angeles’ legendary Capitol Studios has been
the home for recordings from artists that include Frank Sinatra, Judy
Garland, the Los Angeles Philharmonic, Miles Davis, Ella Fitzgerald,
David Bowie, Bonnie Raitt, the Red Hot Chili Peppers and more. Capitol
Studio’s Chief Engineer, Tom Schlum, had this to say about the
ATH-M50’s: “The M50’s seem to be winning, hands-down.
Everyone that’s heard them won’t give them back.”
Recording engineer David Cole has worked with great artists
such as Bob Seger, Tina Turner, Melissa Etheridge, N*SYNC, Josh Groban,
Roger McGuinn, Michael Bolton, and many others. The ATH-M50’s
have become his headphone of choice after extensive evaluation of other
professional headphones on the market. Cole stated, “I’ve
gotten used to [other industry-standard headphones]. After A-B’ing
them with the ATH-M50, I found much richer bass in the A-T phones, and
truer mids through highs…please convey my congrats to the technical
staff on these fine headphones. They are a welcome addition to my studio.”
Specifically intended for professional monitoring and
mixing applications, the ATH-M50 headphones feature an efficient collapsible
design ideal for easy portability and convenient storage. Employing
Audio-Technica’s proprietary 45 mm large-aperture drivers with
neodymium magnet systems and CCAW voice coils, the ATH-M50 headphones
have exceptional power handling and very high SPL capabilities while
delivering clear, natural, accurate sound with deep resonating bass
and high-frequency extension.
The ATH-M50 also features a closed-back cushioned earcup
providing exceptional clarity and superior isolation in high-volume
listening situations. In addition, the circumaural earpieces swivel
a full 180º for easy one-ear monitoring.
The ATH-M50 has a lightweight and adjustable cushioned
headband for maximum listening comfort. A coiled wire cable at the left
earpiece terminates to a gold-plated 1/8" connector with included
professional screw-on 1/4" adapter.
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Photo File: ATHM50.JPG
Celebrating over 45 years of audio excellence worldwide, Audio-Technica
is a leading innovator in transducer technology, renowned for the design
and manufacture of microphones, wireless microphones, headphones, mixers,
and electronics for the audio industry.
—For more information on the complete range of Audio-Technica
products, contact Karen Emerson, Audio-Technica U.S., Inc., 1221 Commerce
Drive, Stow, OH 44224. Tel: (330) 686-2600; Fax: (330) 688-3752; Web:
www.audio-technica.com
— For further information regarding
product availability and pricing in Europe, please contact Denise Burnage,
marketing, Audio-Technica Ltd., Old Lane, Leeds LS11 8AG England. Tel:
+44 (0) 113 277 1441,
Fax: +44 (0) 113 270 4836