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PR AGENCY CONTACT:
Clyne Media, Inc.
Tel: 615.662.1616
Email: eaw@clynemedia.com
Web: www.clynemedia.com/EAWFOR IMMEDIATE RELEASE
EAW’s KF Series Speakers – and the Resources of the EAW Application Support Group – Help JK Sound Fill the Cow Palace with Powerful, Clear Audio for E.T.D. Pop 2009
EAW KF750 and KF755 loudspeakers and SB750 subs were flown in a giant halo above
San Francisco’s biggest DJ extravaganzaWhitinsville, MA, USA, October 1, 2009 – The 12th annual Skills ETD Pop Electronic Music Festival took place earlier this year at San Francisco’s famed Cow Palace venue. First held in 1997, the annual electronic music festival has grown to become one of the largest of its type in the country and features leading DJs and electronic music creators from all over the world. This year included performances by Paul Van Dyk, Ferry Corsten, Deadmau5, Sander Van Doorn, Blake Jarrell and Deep Voices. What set this year’s event apart, however, was the most advanced sound system ever used for ETD Pop, featuring several loudspeaker components from EAW, a world leader in audio system solutions.
San Francisco-based JK Sound, one of the region’s top SR, installed systems, design and acoustics consulting providers for the past 25 years, created a circular array consisting of 48 EAW KF750 High Output Array Loudspeakers and 12 KF755 Downfill Array Loudspeakers, flown in a giant circle beneath three tiers of lighting and directly above the rotating main stage in the center of the hall, in addition to a dozen SB750z High Output Subwoofers at the structure’s base. The effect was magnificent by all accounts, and it was achieved with a combination of JK Sound’s award-winning capabilities and EAW’s never-flagging willingness to provide technical support for its users.
“There would be nearly 10,000 people in the room, but even with that many bodies, the Cow Palace is still a giant ‘echodrome,’” says Bruce Collins, Senior Systems Engineer for JK Sound. “If you place a P.A. cluster on one side of the hall, you’re going to get massive slapback against the opposite wall. We considered putting them in each of the four corners but that would have required too many boxes.” Then, Collins looked up at the three 60-, 40- and 20-foot concentric rings of lighting and was inspired. “If we hung the PA in the center below the lighting grid, we’d get both seamless 360-degree coverage and we’d have great aesthetics, with the P.A. seeming to tail out of the lighting array,” he explains. “It was beautiful.”
Beautiful, but never done that way before at the Cow Palace. So Collins did what he has done before when he needed information about how to create a unique P.A. configuration: he called EAW’s Application Support Group (ASG) in Whitinsville, Massachusetts, where Adam Howarth, an Applications Specialist with the ASG there, listened and took notes. “Bruce needed to know some key information that would affect both the performance and the safety of the rig,” Howarth explains. He took Collins’ questions through ASG and EAW’s engineering team, who made calculations based on their own data and mathematical simulations of the component weights and the system design and was able to provide exactly the information that JK Sound needed in that regard, as well as recommended processor adjustments for this unique loudspeaker configuration. “We were able to give him specific information about, for instance, how to hang the subs within the circular design,” says Howarth. “That’s what we’re here for – to support every EAW user in any way we can, from running the numbers like we did with Bruce, to doing custom modifications to our loudspeakers to accommodate specific needs. When you need us, we’re here.”
Collins agrees with that assessment. “I had originally considered going with a dipolar array for the subs but considering the number of subs that would have required, we went instead with a cardioid configuration for them,” he says. “The EAW engineering team’s input was very helpful and working with them is awesome. They’ve done a lot of custom work for us on installed sound projects and that’s why we’re a mainly-EAW house. They’re the best.”
For more information, please visit www.eaw.com.
###Photo Files:
EAW_CowPalace_Photo1.JPG, EAW_CowPalace_Photo2.JPG
Photo Captions:
The lighting and loudspeaker array for the 12th annual Skills ETD Pop Electronic Music Festival at San Francisco’s Cow Palace, featuring dozens of loudspeakers and subs from EAW.About EAW
Founded in 1978 and celebrating over 30 years of excellence, Eastern Acoustic Works® (EAW®) is a global leader in producing high-performance professional audio equipment trusted by the most discerning professionals for every possible sound reinforcement application.
About LOUD Technologies Inc.
As the corporate parent for world-recognized brands Alvarez®, Ampeg®, Blackheart®, Crate®, EAW®, Mackie®, Martin Audio® and TAPCO®, LOUD engineers, markets and distributes a wide range of professional audio and musical instrument products worldwide. Our product lines include sound reinforcement systems, analog and digital mixers, guitar and bass amplifiers, and acoustic and electric guitars. These products can be found in professional and project recording studios, video and broadcast suites, post-production facilities, sound reinforcement applications including houses of worship, stadiums and nightclubs, retail locations and on major musical concert tours. The Company distributes its products primarily through retail dealers, mail order outlets and installed sound contractors. The Company has its primary operations in the United States with operations in the United Kingdom, Canada and China. For more information, please see our website: www.loudtechinc.com.EAW is a registered trademark of LOUD Technologies Inc. in the United States and other countries. All other trademarks are the property of their respective owners.
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