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PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636FOR IMMEDIATE RELEASE
A BIT OF THE BUBBLY – NEW ENGLAND SPIRITS RETAILER SHAKES UP SALES WITH THE HELP OF THE DENON DN-V755
DIGITAL AUDIO/VIDEO PLAYER— Customers at Wyman’s Liquors can now get instant pricing
on weekly specials and build a greater rapport with the store —
ITASCA, IL, December 19, 2007 — As part of an extensive renovation of its chain of retail outlets, Wyman’s Liquors, a well-known and successful brand in Massachusetts for over 80 years, called upon the Denon Professional DN-V755 Digital Audio/Video Player to achieve the chain’s owner’s goal of bringing in digital signage that would cost-effectively boost sales and increase awareness of the company’s offerings. The Denon DN-V755 has become a favorite in the digital signage market for its ability to store and playback a variety of file formats from its built-in hard drive, and those features have given the customer base at Wyman’s Liquors a whole new relationship with the store.
“The Denon DN-V755 has brought about a significantly enhanced shopping experience,” says Jacques Marchetti, President of Marchetti Engineering, the Boston-area company which developed and manufactures a proprietary remote control interface (SW-755) that plugs into the DN-V755’s parallel port and allows customers to navigate the content stored on the DN-V755’s hard drive. “While TV advertising draws customers into the stores, the bigger challenge is to sell more goods during those visits,” says Marchetti, underlining the benefit that the right digital signage can bring to the retail environment. Specifically, Wyman’s goal was to draw customers’ attention to weekly sales items and specials in a unique manner that engaged and informed the customer, and to do so cost-effectively, with low maintenance requirements and the ability for each store to manage its own digital content. That’s precisely the solution that the Denon DN-V755 offered. Now, Wyman’s Liquors customers get instant pricing at the push of a button, and with Denon’s intuitive software, Wyman’s can manage all of their signage content in-house, saving the company thousands of dollars. “That is a great return on investment,” says Marchetti. “The DN-V755 is the perfect solution for increasing customer awareness and taking the customer-store relationship to another level.”
The DN-V755 Digital Audio/Video Player features built-in software and is accessible from any web-enabled computer connected to the network. With a 40-GB* internal hard drive, the DN-V755 features Automatic IP search (DHCP, APIPA) and can play hours of DVD quality MPEG-2 video, along with MPEG-4 video and JPEG images. It also plays WAV, MP3 or MP2 audio at a variety of quality levels and includes Parallel remote control, Serial and Ethernet control, a real-time clock for scripted/automatic playback of A/V files, S-Video and Composite (RCA) video outputs and unbalanced (RCA) stereo audio outputs. And with the installation of a newly available firmware update, the DN-V755 can automatically load content via an FTP server from any location with an internet connection.
Photo File: WYMAN.JPG
Photo Caption: Shown L-R is Jacques Marchetti, President of Marchetti Engineering and Patrick Wyman, President of Wymans Liquor Mart, Inc.…ends 436 words
About Marchetti Engineering
Marchetti Engineering www.marchettieng.com, Leominster, Massachusetts (45 minutes west of Boston), designs and manufactures proprietary remote control accessories that operate exclusively with Denon’s Visual Messaging systems. Products include, remote control interfaces, wireless adapters, custom housings for kiosk applications, and motion activated “wake-up” systems, all geared to the growing demand for low-cost and effective digital sign systems. Products are sold and distributed in the U.S through existing authorized D and M Professional partners and resellers. Intellisign www.intelli-sign.com, the production arm of Marchetti Engineering, specializes in creating tailor-made video content for digital signs in conjunction withAbout D&M Professional
D&M Professional, through its Denon Professional, Marantz Professional and Denon DJ brands, manufactures and distributes a leading line of professional audio and video equipment for the broadcast, commercial, corporate, DJ, education, government, audio/visual, education, houses of worship, security and related industries.
Visit D&M Professional at www.d-mpro.com or Denon DJ at: www.denondj.com.About D&M Holdings Inc.
D&M Holdings Inc. is a global operating company providing worldwide management and distribution platforms for premium consumer, automotive, commercial and professional audio and video businesses including Denon®, Marantz®, McIntosh® Laboratory, Boston Acoustics®, Snell Acoustics, Escient?, ReplayTV?, Calrec Audio, D&M Professional and D&M Premium Sound Solutions. Our technologies improve the quality of any audio and visual experience. All product and brand names used in this paragraph are trademarks or registered trademarks of D&M Holdings, Inc. or its subsidiaries. For more information visit www.dm-holdings.com.*1GB = 1 billion bytes
DISCLAIMER
Statements in this news release that are not statements of historical fact include forward looking statements regarding future events or the future financial performance of the company. We wish to caution you that such statements are just predictions and that actual events or results may differ materially. Forward looking statements involve a number of risks and uncertainties surrounding competitive and industry conditions, market acceptance for the company's products, ability to meet targeted product release dates, risks of litigation, technological changes, developing industry standards and other factors related to the company's businesses. The Company reserves all of its rights.# # #
D&M Professional, 1100 Maplewood Dr. Itasca, IL 60143
Phone: (630) 741-0330 Fax: (630) 741-0652
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