PRESS RELEASE
Contact: Neilson/Clyne
Tel: (615) 662-1616
Fax: (615) 662-1636
FOR IMMEDIATE RELEASE
SURVEY FINDS COLLEGE STUDENTS
THIRSTY FOR PODCASTS
TO AID LEARNING
Students say podcasts won’t hurt classroom attendance, but survey
finds that only 25% of universities currently make classroom podcasts
available
ITASCA, IL — D&M Professional, parent
company of Denon Professional and Marantz Professional, announced today
that its Education Solutions Division (ESD) recently released market
research on the current and future direction of recording technologies/podcasting
and their effect on teaching and the learning experience.
A study sponsored by D&M Professional (performed by
MPR: Market Position Research) found that 88% of students surveyed indicated
that they were extremely or very likely to use podcasting if offered
to assist in their learning process. The study also found that currently
only 25% of universities surveyed were using recording equipment that
supports podcasting technologies for downloading classes and lectures.
The survey data, gathered at 12 private and public Midwestern universities,
also confirmed that an overwhelming percentage (90%) of students who
did utilize podcast lectures believed the audio recordings assisted
them in the learning process, while 100% felt the use of podcasts had
a positive impact on their overall grades. Additionally, students indicated
their attendance would not be affected if podcasts of classes and lectures
were made available in audio/video and the materials would be used as
a supplemental learning tool. The survey also found that students who
recorded classes using a personal recording device within the last 12
months were not happy with the quality of the recording, suggesting
that a professional recording with higher quality sound would be preferable.
“The higher education market is clearly ready for
aggressive adoption of podcasting technologies,” said Peter Papageorge,
director of sales for D&M Professional. “Students regularly
use supporting equipment – iPods, other brands of MP3 players,
PCs, laptops and high-speed Internet. In addition, a majority of students
in the study reported that their professors already post class and lecture
notes online. We believe the adoption of regular professional recording
of classes is the next logical step,” he said.
This study is consistent with other recent studies including
the InfoComm Market Forecast Survey.
The educational recording technologies survey sponsored
by D&M Professional, underscores the Company’s commitment
to serving the educational market with the latest information, products
and applications solutions for educators and students alike. D&M
Professional recently launched the D&M Professional Educational
Solutions Division and the Education Technology Advisory Council (ETAC)
as part of this ongoing commitment. The leading brands of D&M Professional
have provided cutting-edge audio and video technology for more than
70 years.
To download the D&M Professional Student Technology report, and
other up-to-the-minute information and advice regarding educational
trends, techniques and technology, visit www.education.d-mpro.com.
…ends 372 words
About D&M Professional
D&M Professional, through its Denon Professional, Marantz Professional
and Denon DJ brands, manufactures and distributes a leading line of
professional audio and video equipment for the broadcast, commercial,
corporate, DJ, education, government, audio/visual, education, houses
of worship, security and related industries.
Visit D&M Professional at www.d-mpro.com
or Denon DJ at: www.denondj.com.
About D&M Holdings Inc.
D&M Holdings Inc. (TSE I: 6735) is based in Tokyo and owns the Denon®,
Marantz®, McIntosh® Laboratory, Boston Acoustics®, Snell
Acoustics, D&M Professional, ReplayTV® and Escient® brands.
Denon, Marantz, McIntosh and D&M Professional are global industry
leaders in the specialist home theater, audio/video consumer electronics
or professional audio markets, with a strong and long-standing heritage
of manufacturing and marketing high-performance audio and video components.
Boston Acoustics, with its signature The Boston Sound, is a leader in
premium loudspeakers for home and audio markets. Snell is a super premium
speaker brand. The ReplayTV and Escient brands represent award-winning
technologies in digital home entertainment.
Additional information is available at www.dm-holdings.com.
Denon and Marantz are registered trademarks of D&M
Holdings Inc.; McIntosh is a registered trademark of McIntosh Laboratory,
Inc.; Boston Acoustics is a registered trademark of Boston Acoustics,
Inc.; and ReplayTV and Escient are registered trademarks of Digital
Networks North America, Inc. Other brand and product names may be trademarks
of the respective companies with which they are associated.
DISCLAIMER
Statements in this news release that are not statements
of historical fact include forward looking statements regarding future
events or the future financial performance of the company. We wish to
caution you that such statements are just predictions and that actual
events or results may differ materially. Forward looking statements
involve a number of risks and uncertainties surrounding competitive
and industry conditions, market acceptance for the company's products,
ability to meet targeted product release dates, risks of litigation,
technological changes, developing industry standards and other factors
related to the company's businesses. The Company reserves all of its
rights.
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D&M Professional, 1100 Maplewood Dr. Itasca, IL 60143
Phone: (630) 741-0330 Fax: (630) 741-0652